Privacy Policy

Last Updated: 4th August 2025

1. Introduction

At 4THESESH, we take your privacy seriously. This policy explains how we collect, use, store, share, and protect your personal data when you use our website (https://4thesesh.com), services, or platform. By using 4THESESH, you agree to this Privacy Policy.

2. Who We Are

4THESESH is operated by [Company Legal Name], registered at [Registered Address], United Kingdom. For privacy-related matters, contact us at [privacy@4thesesh.com].

3. What Data We Collect
  1. Information You Provide to Us
  • Account information: name, email, password, and profile details

     

  • Contact information: address, phone, region/country

     

  • Payment details: processed securely via third-party providers (e.g., Stripe, WooCommerce Payments); we do not store your full card details

     

  • Seller/artist/athlete submissions: bio, images, product info, social handles

     

  • Communications: emails, support requests, feedback, chat messages, or form submissions

     

  1. Information Collected Automatically
  • Device and browser information: IP address, browser type, device identifiers

     

  • Usage data: pages visited, actions on site, referring URLs, product interactions (e.g., add to cart, purchase events via Google Analytics/Site Kit)

     

  • Cookies and tracking technologies: used for analytics, performance, and consent management (see Cookie Policy). Managed via Complianz Cookie Consent.

     

  1. Information from Third Parties
  • Payment processors (Stripe, WooCommerce Payments): transaction confirmations, refund/cancellation status

     

  • Printful or other fulfilment partners: order status, shipping information

     

  • Social login providers: if you register via Google, Facebook, or similar

     

  • Analytics providers: e.g., Google Analytics 4, Site Kit

     

4. How We Use Your Data

We use your personal data to:

  • Create and manage your user account

     

  • Process and fulfil orders (including digital and physical goods)

     

  • Pay and onboard sellers, athletes, and artists

     

  • Provide customer support

     

  • Communicate with you (order updates, essential service notices, and marketing—if you opt in)

     

  • Personalise your experience, such as remembering your preferences or showing you relevant products

     

  • Prevent fraud, abuse, and maintain site security

     

  • Comply with our legal, regulatory, and tax obligations

     

5. Legal Bases for Processing (GDPR)

We process your data only where we have a legal basis, including:

  • Your consent (e.g., marketing communications, cookies)

     

  • Performance of a contract (e.g., processing and delivering orders)

     

  • Legal compliance (e.g., tax, accounting, consumer protection)

     

  • Legitimate interests (e.g., platform security, analytics, service improvement)

     

6. How We Share Your Data

We share your data only as necessary, for example:

  • With payment processors (Stripe, WooCommerce Payments) to handle transactions

     

  • With Printful or other fulfilment partners for processing and shipping orders

     

  • With service providers (hosting, analytics, email providers, plugin vendors supporting functionality)

     

  • With other users (limited to public profiles, reviews, or content you submit)

     

  • When required by law (court order, legal process, or to protect rights)
     We never sell your data to third parties.

     

7. International Data Transfers

Your data may be transferred and processed outside the UK or EEA (including the US and EU). We ensure such transfers comply with UK and EU data protection law and safeguard your rights through data processing agreements and (where applicable) standard contractual clauses.

8. How We Protect Your Data
  • Data is stored securely using industry-standard security measures, including encrypted HTTPS (SSL) connections

     

  • Access is limited to authorised personnel only

     

  • Regular updates, monitoring, and vulnerability scanning of WordPress and plugins

     

  • We use security plugins, hosting firewalls, and regular backups to protect your data

     

9. How Long We Keep Your Data

We retain your data only as long as necessary to provide our services, fulfil our legal and regulatory obligations, or resolve disputes. You can request deletion at any time (see “Your Rights”).

10. Your Rights (UK/EU/EEA/Global)

Depending on your location, you may have the right to:

  • Access a copy of your personal data

     

  • Correct or update inaccurate data

     

  • Request deletion (“right to be forgotten”)

     

  • Restrict or object to processing

     

  • Data portability

     

  • Withdraw consent (where processing is based on consent)

     

To exercise your rights, contact [privacy@4thesesh.com].

11. Children’s Privacy

We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us with personal data, please contact us so we can delete it.

12. Cookies and Tracking

We use cookies and similar technologies to operate our site, enhance your experience, and analyse usage. Your consent for non-essential cookies is managed via the Complianz GDPR/CCPA Cookie Consent plugin. For details, see our Cookie Policy.

13. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted here. If changes are significant, we will notify users by email or via a notice on the website.

14. Contact Us

For questions about this policy or your data, email [privacy@4thesesh.com] or write to us at [Registered Address], United Kingdom.

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